It may have only been a short few hours between the John Lewis ad dropping on YouTube and the time of this article being published, but it is already causing a stir across social media in the UK.
The retailer is famed for its emotional ads, which have been produced by its agency Adam&EveDDB. The latest ‘Monty’s Christmas’ tells the tale of a child who seemingly has a pet penguin that’s very lonely. The child decides to buy its penguin a mate for Christmas.
